Shotfarm to Exhibit at 2016 IRCE Conference

Shotfarm, a Serra Capital II portfolio company, will exhibit at the upcoming 2016 IRCE Conference and Exhibition in Chicago. Shotfarm's Product Content Network is the first end-to-end solution for the management and exchange of product information that meets the demands of the entire ecommerce industry.

The 2016 Internet Retailer Conference and Exhibition is the largest e-commerce trade show in the industry, bringing together thousands of industry experts and an exhibition hall filled with hundreds of solution providers for networking opportunities with like-minded industry professionals. This year’s conference covers topics ranging from design and merchandising to marketing and social media. The theme of Shotfarm’s booth is “Make the Switch to Better Product Content,” tying into the conference’s Managing Technology Track.