Label Insight Reports Strong Customer Momentum for Transparency Initiatives

Label Insight, a Serra Capital II portfolio company, has reported tremendous customer growth in Q2 2017 for its data transparency solutions. Label Insight's mission is helping consumers understand what’s in the products they use and consume, and has built a platform to help brands and retailers better understand their own product data in order to pass that information along to consumers, giving them the power to make informed purchasing decisions. 

Label Insight has made deals with several new CPG manufacturers and retailers that will help those organizations respond to the consumer mandate for greater transparency - including PepsiCo, Schnucks, and Ocean Spray Cranberries.