Serra Ventures Publishes New White Paper on Entrepreneurial Paradoxes

Serra Ventures has recently published a new white paper on the topic of paradoxes that exist in entrepreneurship. The paper is Part One of Two, a brief survey of 10 paradoxes. It’s an exploration of how paradox makes this particular “road less traveled” difficult to navigate but exhilarating, challenging and fulfilling at the same time. The nature of paradox demands the best from us. Our best creative thinking. Our best effort. And paradox dispels the notion of “one right answer” and “the best way to do things.”