Spatial, a Serra Capital III portfolio company, was announced on September 20 as a finalist in the BMW Startup Challenge. Spatial combines machine-assisted analysis and human-driven data like social media content to provide a cultural map of cities. Spatial's cultural overlays make maps more useful for many industries including automobile navigation, real estate, apartment search, vacation rental and many more.
Spatial is one of two US companies selected, and each finalist will present their technologies to a jury of leading innovators in the startup world. The top three startups, selected from those 10 finalists, will then be invited to present their innovations to a live audience consisting of international journalists and entrepreneurs in a special BMW Startup Symposium in Amsterdam on September 26th.